Digital Marketing For Manufacturers: Evenbound’s Exhaustive Guide
Digital Marketing For Manufacturers: Evenbound’s Exhaustive Guide
- Helps you draw in more of the right leads
- Boosts your digital presence
- Improves your position in the market
- Can get you in front of your competitors in search results
- How to get on the first page of Google
- How to make your name show up ahead of your competitor’s
- How to get the leads to call you
It’s hard to have a good digital marketing strategy if you don’t know who you’re marketing to.
If you’re not very familiar with buyer personas, start with the first blog. If you’ve heard of them, but want help figuring out how to define them, go with the step-by-step guide.
Bringing the Right People in With Lead Generation Strategies for Manufacturers:
And you do that with modern marketing techniques like social media marketing and advertising, paid search advertising, and the big one — sales and marketing alignment. As always, let’s start with the basics:
Winner of HubSpot's Q1 2020 Grow Better Sales Impact Award
Sales enablement and HubSpot services came together to help shorten the sales cycle for this industrial service provider. In one quarter, Vanguard Fire & Security saw 921 new leads, 96 new customers, and $2.8 million dollars in closed-won sales.
Cleanroom Manufacturer Increases Leads & Conversions
Consistent, ongoing inbound marketing combined with HubSpot’s robust CRM helped this cleanroom manufacturer see a 75% increase in new users, a 355% increase in conversions, and 337 new conversions — all contributing to overall company growth.
Inbound Marketing Delivers Significant Boost In Digital Presence for Manufacturer
After just one quarter of dedicated, strategic digital marketing, this manufacturer saw an 87% increase in organic traffic, a 172% increase in new contacts, and converted 10 new customers. For manufacturers who understand the struggle of a long sales cycle, this is a great case study to look at.
Digital Marketing for Manufacturing Consultant Drives Qualified Leads and Conversions
If you’re interested to see how a complete digital marketing strategy can produce results for manufacturers in niche industries, this is the case study to see. In the course of an initial 12-month engagement, this manufacturing consultant saw 241 new conversions, a 166% increase in sessions, and a 178% increase in new users.