Professional Photography Sets Home Builders Apart Online

Professional Photography Sets Home Builders Apart Online

Professional Photography Sets Home Builders Apart Online

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If you want your home building company to stand out online, professional photography is the first step. Your buyers are already online, and as they’re flipping through photos of houses on Zillow and Trulia, you want them to stop on your property. How do you impress them? With awesome, high-quality photos of your amazing work. If you’ve been considering professional photography for your home building company, but just aren’t sure it’s worth the investment, here’s what you need to know:

Why Should your Home Building Company Hire a Professional Photographer?

Professional photography is an absolute must when you’re building out a professional home builder website. Whether your website already exists and you’d like to update, or you’re thinking about getting a website for your company, one thing you definitely shouldn’t skimp on is photography. And really, it makes sense — most people buy a house because of the way it looks. Sure, most people want a home that’s structurally sound, but 9 times out of 10, the real deciding factor is what it looks like. Professional photographers are a must for any home builder looking to drive quality digital traffic, and here’s why:

Draw in More Qualified Buyers

The better your pictures look, the more quickly people will convert. If you’re putting your best foot forward online — on websites like Trulia and Zillow, as well as on your own website — it’s easier for potential buyers to picture what their own lives will look like in your houses, which makes it easier for them to pick up the phone and call.

Highly Shareable on Social Media

Another great benefit of high-quality home photos is they’re highly shareable on social media. People on almost every social media site — from Pinterest to Facebook — love a great photo of a breathtaking home. And if they really like your photo, then they’re likely to share it, which means your home makes it onto more people’s social media feeds. This expands your digital reach, and can help increase the number of qualified leads you have calling in, as it simultaneously expands how many followers you have on social media.

They’re More Attractive

The bottom line is that a high-quality photo is simply more visually attractive than a grainy photo someone took with their smartphone. Consumers love to look at really beautiful homes, and professional photography ensures your homes fit in that category. With professional photography, you ensure your business, and your brand, appear visually attractive and professional across all platforms. This is key for home builders, especially if you’re trying to break into a higher price point. Professional photography can convey the class and elegance you need to represent to attract buyers willing to make a larger investment.

So, it’s pretty clear why professional photography is so great — it positions your company as a professional, high-quality builder who can put out elegant homes — but how do you hire a professional photographer you can trust to convey that vision of elegance?

Hire an Architectural Photographer

First and foremost, it’s important to hire a photographer who has experience with architectural photography. There are tons of photographers out there who have experience doing work for realtors and housing developers, so be sure to choose someone who knows how to do the photography you need. Taking photos of houses is a little bit different than taking family portraits, and an architectural photographer will know just what to do to ensure your staged houses look like someone’s future home.

Investigate Lighting

Before you hire any architectural photographer, be sure to look at the portfolios of some of your top candidates, and pay special attention to the lighting in their sample photos. Does the lighting they’ve used make the homes look larger, or smaller? Does the light seem warm and inviting, or too dark on the edges, and overexposed in the center? Quality lighting is absolutely key in architectural photography.

Many homes are much bigger than the lens can capture, so quality photographers know how to play with the light, and add in additional lighting in places with really high ceilings, so the home doesn’t look smaller than it actually is. Be sure to take a good look at your professional photographer’s portfolio before finally making a hiring decision.

Know Your Rights

The last thing to do before finally hiring your photographer is to know your rights. There are tons of different intellectual property and copyright licenses you can purchase from your photographer, but it’s good to know that most home builders usually don’t need exclusive rights. If you think about it, you’re probably only going to use the photos you have taken for a year or so, until you sell the house you’re advertising.

So, it doesn’t really make sense to purchase all the rights to every photo you have taken (it can also be very expensive). Talk to your photographer about purchasing the temporary rights to the photos he or she takes of your homes. That can be much cheaper, and then you won’t have to keep paying for those photos long after you have a use for them.

High-quality photography is one of the key ways home builders can set themselves apart online. The homes you build are your product, and they’re your best advertising resource as well. If you invest money in making your homes look good, you’ll be investing in your company’s professional image. Best of all, you can share those photos to get people excited about the work you’re doing, and grow your digital following at the same time!

Still not sure where go with your home building company’s digital marketing strategy? Evenbound can help! We often work with custom home builders and home developers to boost online traffic, and increase ROI. Check out the case study below to see how we helped push one senior care residence to the top of the market:

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Market Your Housing Development with a Sense of Place

Market Your Housing Development with a Sense of Place

Market Your Housing Development with a Sense of Place

When you’re marketing your housing development, you’re not just selling homes. The key to getting buyers interested is selling them on a place and a community. A physical home is just one aspect of purchasing a house, and for most buyers, it’s not even the most important. Sure, any buyer wants a roof over their head, but in most cases, it’s not actually the house you’re selling—it’s the experience of home.

More than anything, buyers are looking for a place to call “home.” A place to raise their kids, a place to grow old, and a place to start a life. If you’re building a housing development, that sense of place is your strongest marketing tool. Use content that speaks to your housing development’s story and sense of community to bolster new homeowner’s confidence in your development. The best way to get eyes on your site and pull homeowners through the buyer’s journey?

Blogging

If we’ve said it once, we’ve said it a hundred times. You need a blog. That’s all there is to it. Without a blog you’re in the same boat as every other Joe Shmoe out there with “new homes for sale” signs stuck on every street corner. A blog not only helps you define your community vision, but it helps you reach qualified buyers more quickly. Think about it:

If you were going to buy a new home, would you drive around looking for “for sale” signs, or would you Google available properties near you?

Unless you’re really stuck in the 20th century, you’re probably going to pick the second option. It’s quick, it’s easy, and you can do it while you’re sitting in your pj’s eating breakfast. Since that’s what the majority of your housing development’s qualified buyers are going to do, it’s important to make sure you come up on that list of search results while they’re looking for a new home. How do you do that? Blogging. 

So, start your blog, and consider posting about the following topics to create an alluring sense of place sure to draw in buyers:

Talk about local events and activities

We’ve already established that your target market is going to Google your area for new homes. They’re also going to want to know what’s happening in your town. They’ll want to know what community activities and events go on regularly, and they’ll be looking to see if they can get a feel of the town before they actually scope out homes or make a move.

If you’re regularly posting about those activities, whether they’re festivals, farmer’s markets, outdoor concerts, or any other sort of community gathering, you’ll start popping up in those search results. The more you post about local happenings, the better you’ll rank for local searches, which means you’ll start to become a go-to source of information for those people who want to know what’s going on in the area. That means you’re also the first place they turn to when they do decide to move.

What does a weekend in your town look like?

Like we mentioned before: when you’re selling a home, you’re really selling potential homeowners on a place and a feeling. They want to know what their life is going to look like if they move to your development. So, post about what life is like in your area. A weekend itinerary is a really popular blog style that consumers love:

Imagine you were visiting your development’s area for just the weekend. What would you do? Where would you eat? In a blog like this, you can highlight both activities and restaurants, giving people a more holistic look at what it’s like to live in your town. Is there a block party going on? Are local breweries hosting live music on Friday night?

Writing a post like this is another great way to drive relevant traffic to your website, while simultaneously creating that sense of place that draws new homeowners in. If you think about it, if you were visiting a new area for a weekend, wouldn’t your search query read like “what do do in “town name” for the weekend”? By answering that question in your blog, you’ll get more eyes on your site, in addition to helping some newcomers learn more about your town and your housing development.

Consider making regular “best of” posts:

What are the best restaurants, breweries, bars, ski hills, hiking trails, etc. in your community? Whether someone is new to the area or thinking about moving, these types of blog posts are the most searched, and the most helpful. They work to position you as an authority on the subject, and as more and more people come to you for their weekend suggestions, you’ll probably also be the one they look to when they finally decide it’s time to purchase a home.

Don’t be afraid to talk about what it’s like to live in your community!

All anyone wants to know before they move somewhere new is what life will be like. If your area or community has local quirks, share them. If there’s something really great about the people in your community, share that too. The more knowledgeable a person feels about your community, the more confident they’ll feel when purchasing a home.

In the end, marketing a housing development really means marketing a community. While a home buyer certainly wants a nice house, it’s intangibles like a welcoming environment and a warm community that really seals the deal. Show your potential residents what your community —not just your floorplan—has to offer, and you’re sure to be at the top of your target buyers’ list.

More questions about marketing your housing development? We’re here to help! We’ve worked with a number of developers, and know what it takes to fill homes and sell lots. You don’t have to take our word for it though: check out the case study below about the results we produced for a previous development client.

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Real Estate Marketing 101: Create a Content Calendar That Sells Homes

Real Estate Marketing 101: Create a Content Calendar That Sells Homes

Real Estate Marketing 101: Create a Content Calendar That Sells Homes

How to Create a Content Calendar that Sells Homes

If you’re a real estate developer or home builder, you know that any marketing strategy you use has to be time-efficient. You need to fill homes and sell lots quickly to see quality returns on your investment. 

If you’ve been considering content marketing as a part of your digital marketing strategy, but aren’t sure if it’s an effective use of your time, we hear you. 

It’s not always easy to write blog posts regularly, get them posted, and then promote them. That said, content marketing is one of the most cost-effective ways to get eyes on your site. All it really takes is time. 

But, if like many housing developers, you’re a little short on time, know that you can still have the best of both worlds by creating a content calendar

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What is a Content Calendar?

A content calendar is exactly what it sounds like. A calendar that helps you organize your thoughts, and create a regular blog posting schedule that can help keep you on track. 

Here’s a content calendar template to give you a better idea of what we’re talking about:

Content calendars help take some of the work out of creating a regular blog posting schedule by outlining the topic, description, and keyword for each upcoming post. You can see that this content calendar goes the extra mile by outlining the pillar page and buyer persona that each post will be tailored to. 

This helps ensure a solid content marketing strategy that will rank well, in addition to providing the information your ideal home buyer is looking for. New to pillar pages?

Does a Content Calendar Actually Save Time for Real Estate Developers?

Here at Evenbound, we work with real estate developers and home builders regularly. Every single client we’ve worked with has seen significant results from all of our marketing efforts, but specifically tied to our content calendar and content marketing strategy. 

You don’t have to take my word for it though. Check out this case study for real data. 

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We regularly develop content calendars for our real estate retainer clients. We outline exactly what it is we’re going to write about and when, and then we give the calendar to the client for approval.

That way, once it comes back approved, all we have to do is write the posts for the next six months to a year. There’s no guesswork or question about what we’re doing, and when it needs to go out. 

A content calendar is a great solution for busy home developers. It allows you to stick to a schedule, and it makes it easy to hand off the blog writing to whoever has a little extra time that month. Since the topics are already created, any decent writer can write the blog.

But how do you develop a content calendar that draws in qualified leads?

Let’s get into it. 

Here are 5 steps to developing a content calendar that sells lots, and fills homes. 

01. Who Are You Writing To?

This goes back to that ideal buyer we’re always talking about. Who do you want to sell homes to?

Are you developing a community that’s largely centered around seniors?

Are you building homes for young, growing families? 

It’s important to pinpoint who your target buyer is before you start developing your content because the age range and general lifestyle of that buyer will influence the types of content that you put out. 

02. What Are Your Pillar Pages?

After you’ve identified your specific target buyer, it’s time to start creating content, or at least topics to write about that speak to your buyer. 

The best way to develop a content marketing strategy that helps your development rank well online, and answer the questions your buyer personas have, is to write in topic clusters

If you don’t have pillar pages already, here’s how you start. 

Identify three or four categories to center your content calendar around. 

For example, one of our developer clients is working on filling a sustainable mountain living community near Asheville, NC.

Our content calendar revolves around three major topics: things to do in Asheville, homeownership, and lifestyle topics that focus on the activities that their target buyers most enjoy. 

Each of these topics has a pillar page — a long-form piece of content, either a blog or a webpage, that covers that topic in depth. For example, a blog or page called “The Complete Guide to Moving to Asheville: What To Eat, What to Do, and What to See” would be a great pillar page. 

Any blog we write that’s about things to do in Asheville will link to that pillar page. 

As we write more content, and as it gains more traction with search engines, that pillar page will start to rank higher and gain more authority, helping that client reach more qualified leads. 

By segmenting our content calendar into topic clusters, we’re able to reach the client’s target buyer in more than one way and rank for keywords in all of those categories. 

When you develop your content calendar around pillar pages like this, you’ll be able to appeal to the sense of place your development offers, draw in potential buyers who like to do activities that other residents like to do, as well as targeting the thing that’s most relevant to your development — homeownership. 

03. Start Filling Out that Real Estate Content Calendar

Once you’ve decided on a few key topics or pillar pages to develop content around, it’s time to actually start writing your content calendar. 

Here are a few questions to help you think about great content to include in your content calendar. 

  • What is interesting about the location of your development, and what’s happening in nearby cities? 
  • What content will homeowners in your area want to read about?
  • What activities are your target buyers interested in? 

By filling your content calendar with a range of topics that answer these questions, you’ll have a number of different, interesting blogs that will work to draw new people to your site.

By writing content about your area, you get the added bonus of identifying your location for both search engines and consumers, making it more likely that you’ll pop up in local search results. 

Rather, it should be a resource for your target buyers.

You want them to love the content you’re putting out so much that they subscribe and never miss a post. The only way to do that is to create content they care about, which isn’t going to be monthly updates on how the development of your community is going. 

04. Don’t Forget the Technical Components of your Real Estate Content Calendar

While creating the topics is definitely the hardest part of any content calendar, don’t just stop when you have the right number of ideas. 

A content calendar should also include a keyword, title for the post, and description of what you meant when you came up with the topic. 

Keywords

Every single post you put in your content calendar must be tied to a keyword. 

I get it, keyword research is hard. And sure, it can be pretty time-consuming. 

But, that’s why you’re creating your real estate content calendar now! To save yourself time in the future. 

Use a free tool like WMS Everywhere, Infinite Suggest, Google Keyword Planner, or Ubersuggest to search for keywords that are:

  • Relevant to your buyers — as in, that’s something they would search.
  • High search volume — they have at least 10 searches per month. Though it’s better to go for higher search volume, it’s also worth developing content around specific long-tail keyword phrases that are highly relevant to your real estate development. 
  • Low competition — Most tools will show you how competitive a keyword is. The lower the competition, the easier it will be for you to rank highly for that keyword. 

Your keyword research can also help you when you get stuck coming up with new topic ideas. Look for quality, relevant keywords, and allow those to drive a few of the topics you come up with. 

CTAs

To save yourself extra time, consider adding your call-to-action into your real estate content calendar, too. 

This is often a tedious part to write at the bottom of your blog post. It talks about how great your community is, and where people can find you if they’re interested in one of your homes. Add that right into your content calendar now, and you won’t have to worry about it later. 

05. Create a Publishing Schedule

Once you’ve got the calendar fully filled out, create a publishing schedule. Put a date on each post, both to give yourself a deadline, and to make sure you don’t have any long gaps between posts. 

With a posting date, it’ll be clear when you need to start writing, and you’ll have something holding you accountable to get that content out into the world. 

Well, done with the content calendar at least. You’ll still have to write the posts themselves if you’re looking to draw in those qualified buyers, but you won’t have to worry in the future about deciding what to write, and getting it out in a timely fashion. With a schedule and plenty of topics already set to go, writing a blog post is easy. 

Content calendars are a seriously handy tool for any real estate developer short on time. If you want to create one, but still aren’t sure what to write about, or how to go about getting started, get in touch. We’re sort of content calendar experts, and would love to help you optimize your content marketing strategy for success. 

To see how we’ve helped other real estate developers boost revenue and sell homes, check out the case study below:

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How Landing Pages Increase Conversions for Housing Developers

How Landing Pages Increase Conversions for Housing Developers

How Landing Pages Increase Conversions for Housing Developers

If you’ve been working on the website for your housing development, and just don’t seem to be filling homes or lots at a rate that seems right, landing pages can help. They’re an ideal way to get hold of the contact information of qualified leads, and when done right, they can move a site viewer who was just looking, to a site viewer who’s legitimately interested in your development. So, how do landing pages increase conversion for housing developers, and how can you make sure your landing pages are working for you? Let’s start with a refresher course on landing pages.

Landing Page Refresher

A landing page is a page other than your homepage, where site visitors first land when they click to your site from another website (typically this is a search engine like Google, but it can also be social media sites, or a website where you’re promoting an ad). It’s also possible to have landing pages that site visitors can get to from your own site. We have a contact landing page that people can click to at any point if they’re interested in seeing how we can help them. Landing pages work to softly direct your site visitors into giving your their contact information, usually in exchange for an offer, like a guide on becoming an awesome homebuyer, or pictures of your housing development.

How a Good Landing Page Generates Leads

Now, there’s all sorts of landing pages out there, but not all of them are good. A quality landing page does the following things:

  • Provides relevant information: It tells people who you are, and what you’re about in a way that’s relevant to the link they clicked to get there. If you have a paid ad that says “spacious 2 bedroom apartments with vaulted ceilings and hardwood floors” don’t send people to a landing page about the development’s adjacent golf course and restaurant. That will confuse and frustrate. A good landing page provides content the viewer expects to get after clicking on a certain link.
  • Offers content or access potential clients want: The best way to capture contact info off a landing page is to make them an offer they can’t refuse (sorry, couldn’t help it!). But really, people are far more likely to give up their email address if they’re going to get awesome pictures, drone footage, or floorplans of your development in return.
  • Gets you contact info of qualified leads: Probably the best part of a great landing page is its ability to get you qualified leads. If your page is relevant, provides the right information, and adds value for the site viewer, it should get you contact info that you can use to further pull those potential leads down the sales funnel.

How to Make a Landing Page that Converts?

Now that you know what a great housing development landing page does, it’s time to make one of your own. We’ve got a ton of resources on creating killer landing pages, but for a crash course, make sure your housing development landing page follows these 6 key guidelines:

 

No nav

Take away the navigation menu on your landing page. This works to “squeeze” people through, and softly push them to convert. When there’s no menu, there’s less distraction, which means site visitors are unlikely to navigate away unless the offer really isn’t something they’re looking for. Then, you’re only really losing traffic that wasn’t qualified in the first place.

 

Short content

Keep your content short and sweet. Try to limit yourself to just a few sentences that tell site viewers who you are, and what you can do for them. You know that your development is awesome, but don’t just tell people that, show them why it’s awesome, and why they’d be lucky to live there.

 

Clear offer

Viewers shouldn’t have to wonder about what they’re going to get when they click the “submit” button. Make it obvious what they’ll get when they fill out your form, whether it’s pictures, blueprints, or information about your development.

 

Quality button

Studies have shown that people actually do care what the button that says “click” looks like. First of all, “click” and “submit” might not be the best choices. Choose something that’s more relevant to your offer, like “Sign up now” or “get access to photos.” This will remind viewers what they’re getting, and provide incentive for following through and clicking the button.

 

Reasonable form

Don’t make your forms too long. The longer a form is, the less likely you are to get conversions. Only ask for what you actually need, like name, email, and maybe zip code. Sometimes it makes sense to have a longer form for landing pages that target people who are almost ready to close, and want a price estimate, but other than that, keep your forms short and sweet.

 

Clean design

Finally, remember that today’s consumer is highly visual and has a short attention span. Your landing page should be eye-catching, easy to read, and feature high-quality photos. You’ve got a beautiful development, right? Use photos of it to your advantage on your landing page.

In the end, any quality landing page is almost guaranteed to increase conversions for housing developers, so long as they have traffic coming to the site. They’re a great way to capture information about potential clients, while also providing an incentive for people to come back and consider your development.

If you’re still struggling to perfect your landing pages, know that Evenbound can help. We’ve worked with a number of housing developers, and have cracked the code to creating marketing strategies that fill developments and sell homes. To see just what we’ve done to deliver results for our housing development clients, check out the case study below:

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What’s your Real Estate Development’s Story?

What’s your Real Estate Development’s Story?

What’s your Real Estate Development’s Story?

When it comes to real estate development, marketing isn’t always an easy task. Rather than selling just one home, you’re selling a whole bunch of homes at once, and that means speaking to a much larger number of people. That’s why it’s so important for real estate developers to tell a story. If you think about it, you’re selling people on a lifestyle, not a piece of land. No homeowner is going to purchase a home in a real estate development because the land is really nice. Instead, they’re looking for a place they can call home, where they’ll hang out with their neighbors and raise their kids. That’s why real estate developers need to find their community’s story, and tell it in a way that rings true with the right people.

So, if you’re working on beefing up your real estate development marketing strategy, here are a few tips to help you pinpoint the story of your development. To help illustrate our tips, we’ll be using real-life examples from one of our own housing development clients‘ website.

What Do Your Residents Do?

What does a day in the life of your ideal resident look like? Do they work full-time, and if so where? If they don’t work, is it because they’re home with the kids, or because they’re retired? When you have a better idea of what your residents’ lifestyle looks like, you’ll be able to market to them more directly. You can tailor your development’s story to fit their unique lifestyle, and when you know what they do for a living, you’ll also have a better idea of where to set the price point.

Our client, formally known as Sovereign Oaks, worked to pinpoint their ideal resident, and found that their perfect buyer was the type of person who wanted to live somewhere peaceful, where they could raise a family or take in the beautiful natural surroundings, but who also valued cultural experience. As you can see from their homepage, they made sure to incorporate those values into their development’s story by showing potential buyers that their development was located in the peace of the Blue Ridge Mountains, but just minutes away from downtown Asheville.

 

asheville-lifestyle-awaits

What Do Your Residents Like?

Once you know what your residents do in their daily lives, you’ll want to discover what it is they do in their free time. What do they like, what are their values, and what sort of community do they picture themselves in? If you’re building a retirement community, your residents will want to know about things to do that are very close to the community. They’ll also want to know what sort of support they’ll have access to at home, like a lawn care service, or help with around-the-house repairs. If your community is geared towards younger residents, know that they’ll care less about community services, and more about what they can do in the area, like music and shows going on in town, and possible activities to do with the kids.

Sovereign Oaks recognized that a number of people in their price point wanted to live in a community that valued sustainable living practices. They included things like a community garden and encouraged backyard farming and beekeeping. But since their residents are younger, they also made sure to show that they were up-to-date technologically.

 

sovereign-oaks-website

The above slider, with just a header and a single sentence, convey both of those ideas neatly and easily. Here, Sovereign Oaks is telling potential residents their development’s story. It’s a simple, easy place to live, but that doesn’t mean you can’t have all of your technological luxuries. With state-of-the-art technology they’re able to provide a fiber optic line to each house, ensuring each resident has a superior internet connection.

Choose Three Words to Describe Your Community:

The best way to go about telling your real estate development’s story is to start with a concise idea. One way to make sure your story is consistent, and your marketing content is always on message, is to pick three words that together, describe the culture of your community. For Sovereign Oaks, those three words are something like: tranquil, sustainable, and convenient. From there, and using those three words as core concepts when describing their community, it’s easy to explain to potential residents that when you live at Sovereign Oaks, you’re living in a community that’s peacefully quiet, that values sustainability, and that’s easy to get to-and-from.

Since the formally Sovereign Oaks, now Couch Mountain story is so clear, it’s easy to qualify or disqualify potential leads, and they’re not often approached by people who won’t be a good fit for their community. In addition to attracting potential buyers who are well suited to purchase their homes, they’re also attracting home buyers who will fit in well with the rest of the residents already living in the community.

Put Your Story on the Web

Once you’ve decided what your real estate development’s story is, it’s time to write it down and put it out on the web. Make sure your message is clear and accompanied by beautiful professional photos of your community. Remember that buyers are most compelled by a community that’s easy to envision themselves in. Show visitors to your site what life looks like at your development, because if they can picture themselves living there, they’re likely to pick up the phone and give you a call.

If you’re interested to know more about how Evenbound drives results for developers, check out the case study below. Or if you’re looking for information on marketing your own housing development, get in touch.

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2017 Lead Generation Metrics for Evenbound

2017 Lead Generation Metrics for Evenbound

As we close out our reporting for 2017, we like to look back on the entire year and evaluate what we did well and what needs improvement. It’s a healthy process that helps us refine our value and make larger adjustments, in addition to the smaller improvements we implement on a regular basis. When we reviewed our clients’ lead generation metrics for 2017, we were very proud of what we’d delivered to our clients and thought it was worth sharing.

Lead generation with marketing and sales alignment is a major point of value for our clients, and it’s what separates us from other agencies. New business opportunities can be hard to come by, particularly in the form of qualified sales leads. Our comprehensive campaigns and industry-specific approach gives us a unique advantage; we simply know our industries really well. Our industry focus and expertise allows us to understand what your ideal customers are searching for and deliver the results that you want.

To complement our industry knowledge, we also understand the marketing and sales process. Our efforts align with your sales team’s goals, and we work with you to bring strangers through the buyer journey and turn them into customers.

In 2017 we generated a total of 7,079 sales leads for our clients. That includes every phone call, contact form submission, quote request, and content download request. Our comprehensive campaigns are set up across a wide range if channels including organic website traffic, paid website traffic, content offers, social media and local search engine optimization (SEO). Here is the breakdown by industry:

B2B Industrial & Manufacturing: 533 Leads
Residential Builders & Developers: 3,460 Leads
Professional Services: 3,086 Leads

If you’re after strategic growth in 2018, you need to start with marketing that drive sales. And that starts with creating new business opportunities in the form of leads. We have cracked the code on lead generation in the above industries. Let us help you with intuitive web design, industry best practices in SEO and inbound marketing, effective PPC and social media advertising, and compelling content. Let us apply our expertise to generating leads for you. Contact us to start that conversation.