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113: How Do You Build a GTM Strategy? With Barrett King

113: How Do You Build a GTM Strategy? With Barrett King

Marketing in Minutes
• 13 min
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A go-to-market (GTM) strategy is an action plan that details how your business will reach target consumers and establish a competitive advantage in your industry. Sounds nice, right? Barret King joins us for a third time to walk through steps on how to build one. Follow Barrett on LinkedIn and tune in to his podcast, Partnerships in SaaS!