7: Are Paid Search & PPC the Same?
Marketing in Minutes
Paid advertising is a complex field. Evenbound's Director of Paid Media, Spencer Thomas, is here to help you make sense of it. We'll cover what the terms "paid search" and "PPC" actually mean, we'll dive into more of the specifics of each, and we'll help you get to the bottom of what paid media really is and does for your business.
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