We've gotta know where you're at before we can figure out where you're going. Establishing the foundation is all about making sure your company can support growth. That means a lot of market research, brushing up outdated branding & messaging, and ensuring your tech is functional. Sure, it's work, but we believe the best results come from a solid foundation.
We've gotta know where you're at before we can figure out where you're going. Establishing the foundation is all about making sure your company can support growth. That means a lot of market research, brushing up outdated branding & messaging, and ensuring your tech is functional. Sure, it's work, but we believe the best results come from a solid foundation.
Now that we know who you are and what you've got, we can start prepping for launch. This part of the Evenbound Way is focused on building the key components needed to support your annual marketing plan. From nailing your ideal customer profiles to developing paid media and content strategy, this phase is all about putting the right pieces in the right places.
Now that we know who you are and what you've got, we can start prepping for launch. This part of the Evenbound Way is focused on building the key components needed to support your annual marketing plan. From nailing your ideal customer profiles to developing paid media and content strategy, this phase is all about putting the right pieces in the right places.
We've done the careful planning and all the pieces are in place. Now, it's time to get to work. This phase kicks off the Evenbound Way's 30-day working cycle. Here, we get into our rhythm of implementing and executing on all of the tactics and strategies we've outlined in our annual marketing plan. Get ready for deliverables galore!
We've done the careful planning and all the pieces are in place. Now, it's time to get to work. This phase kicks off the Evenbound Way's 30-day working cycle. Here, we get into our rhythm of implementing and executing on all of the tactics and strategies we've outlined in our annual marketing plan. Get ready for deliverables galore!
It's one thing to implement a marketing effort. It's another entirely to report on the success of that effort. We've built reporting right into our 30-day working cycle because serious results are what we're here to deliver. And we can't assess that without reporting the numbers. Here, you'll get real-time data on how every element of our marketing plan is performing.
It's one thing to implement a marketing effort. It's another entirely to report on the success of that effort. We've built reporting right into our 30-day working cycle because serious results are what we're here to deliver. And we can't assess that without reporting the numbers. Here, you'll get real-time data on how every element of our marketing plan is performing.
After analyzing reports, we'll work together to identify key opportunities for optimization, and we'll bake those new strategies and tactics right into our next 30-day cycle. As we reach the end of the quarter, the optimize phase takes us all the way back to Phase 1, where we re-evaluate your foundation, assess our progress towards your goals, and build the strategy for the next cycle.
After analyzing reports, we'll work together to identify key opportunities for optimization, and we'll bake those new strategies and tactics right into our next 30-day cycle. As we reach the end of the quarter, the optimize phase takes us all the way back to Phase 1, where we re-evaluate your foundation, assess our progress towards your goals, and build the strategy for the next cycle.
